Bold solutions for growth - tailored brand & marketing ideas that drive real results.

Be bold. Be brave. Be different.

OSER was founded by Laura Derbyshire, who brings 20+ years of advertising agency experience and over 7 years advising angel and VC investors. Laura recognised a gap in the market for a one-stop approach to growth—solving complex brand and marketing challenges with tailored solutions.

OSER means “to dare,” and we bring a bold, unfiltered perspective rooted in experience across startups from seed to Series A and beyond. We stay at the forefront of AI and venture to deliver impactful growth. For startups, scaleups, and investors alike, we don’t do fluff—our marketing is about measurable results, driving new customers, and delivering powerful campaigns.

strategists & ADVISORS

FOUNDER & CONSULTANT

Laura Derbyshire

Founder of OSER, EIR deal flow pitch panelist, Event speaker, Former NED Citywire & Business Advisor. 20+ years brand & marketing industry experience including C-suite & Board Director positions in award-winning strategic & creative global marketing agencies.

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Consultant

Hugo Jones

Experienced founder and COO with 15+ years across industries inc: Events, E-commerce and HealthTech; NGX, Google, Vans, Diageo and Red Bull. Led Start-ups from seed to £mm’s profitable businesses.

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Marketing Specialist & Project Manager

Phoebe Copestake

Marketing Specialist and Project Manager with expertise in comprehensive social media audits, end-to-end project coordination, and digital marketing solutions. Passionate about delivering strategic marketing plans, performance analysis, and creative content development for seamless execution and impactful results.

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ADVISOR & CONSULTANT

Simon White

CSO and Brand Strategist Consultant with 25+ years of experience. Helped create many famous awarded campaigns including BMW, HOKA and Allianz, while turning around three agencies as CSO. Speaker and trainer on strategy with a focus on behavioural economics, psychology, and marketing science.

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ADVISOR, INVESTOR & BUSINESS COACH

Martin Wygas

Partner at Axiom Equity, business coach and tech investor, identifying and growing high-return alpha tech start-ups. Over 20 years experience in Private Equity including Partner and Investment Director roles at Lyceum Capital and Hg.

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HOW WE WORK
STEP 1

What brought you here? Where are you now and where do you want to go?

STEP 2

A short consultancy call to figure out a clear goal and what the next step is.

STEP 3

We’ll work on a proposal for how to achieve that goal/next step.

STEP 4

We can start with a project: or a retainer, based on your needs and available budget.

WE GOT YOU

Partnering with you very step of the way, we provide expert guidance, strategic insights snd customised solutions to tackle your business challenges and fuel growth - all within your budget.

Want to discuss a potential project or figure out your next step?

BOOK A DISCOVERY CALL

Philosophy

“Rowing harder doesn’t help if the boat is heading in the wrong direction”.

- Kenichi Ohmae

Our philosophy is to bring daring, bold and elegant thinking to all our work. We believe that creating successful marketing and investment strategies requires a joined-up approach and clarity of thought.

We use elegant thinking to create a clear strategy that defines what you want to accomplish and how to get there.

PARTNERS & AFFILIATIONS
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